The Drentsoft Blog


Drentsoft Provides Promotional Web Material for Book Launch

Submitted by Derwent Ready on Wednesday, 26 October 2011

Drentsoft was approached by author Rintu Basu for the joint relaunch of his book Persuasion Skills Black Book and launch of his new book Persuasion Skills of Job Hunting Techniques as well as for his new video product Covert Persuasion Secrets.

The Client

Rintu Basu is an author, coach and internet marketer with several books, ebooks and video training products available for purchase now.

The Brief

Rintu required several website background images and masthead banners as well as a few images for the Facebook campaign for the launch.

The Concept

With much of the image work done from a previous campaign there wasn't a lot of actual design work to be done by Drentsoft but we did have creative control of the masthead banners.

The Results

Drentsoft was tasked to update the background for Rintu's Twitter account. This turned out to be a bigger task than first expected as we had to completely recreate the existing background and clean up some of the elements. Given this we were then further tasked to create duplicate backgrounds putting the focus on each of the books.

First Twitter backgroundSecond Twitter BackgroundThe two books togetherPreview book added for the campaignMasthead background